Research-grounded redesign. Two tracks: pure wordmarks + ultra-simple symbols.
The word IS the logo. Both uppercase and lowercase shown. Look for the ONE proprietary detail in each typeface — a distinctive letter, a unique terminal, a character in the "str" cluster.
Each describable in under 5 words. Geometric primitives only. Evaluate: does this survive at 16px? Is there ONE thing that's ownable?
Select symbols + fonts above, then click Generate. Shows horizontal lockup at two sizes.
Select at least one symbol and one font to generate lockups.